VFX In India: Rapidly Maturing

We have been hearing over the years about the new studios established in India and how they have been producing better and better special efx and visuals. Until now, none of these studios were allowed to put up the work for anyone to see. The article below describes how Bollywood is making their mark and has gained the confidence of the big production studios in the states. You can even see some of the work if you have the quicktime plugin. Click the images below to see the quicktimes.


VFX in India: Rapidly Maturing Known mostly for its CG entertainment work, IndiaÂ’s emerging animation industry is increasingly adding vfx projects to its portfolio. Karen Raugust reports. Includes QuickTime clips of vfx showreels from Prasad EFX, Paprikaas Animation Studios and Rayudu Vision Media Ltd.!

Prasad EFX created 1,400 vfx shots for Krrish that was produced and released in India. © Prasad EFX.
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Nandish Domlur, ceo of Paprikaas Animation Studios, a CG and vfx studio in Bangalore, believes India will become a hub for the production of full-length animated feature films within the next decade.

Paprikaas Animation Studios, a CG and vfx studio in Bangalore, recently completed work for the documentary Elephus Maximus. © Paprikaas Animation Studios.

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Another key issue facing the industry is the lack of training, with few higher-education institutions offering relevant programs. Therefore, the potentially large talent pool lacks a well-rounded education on both the art and technology side of animation, includes few people capable of filling higher-level positions (e.g., senior animation producers or CG supervisors), and is unfamiliar with Western entertainment and culture. This means studios need to bring in supervisors, technical directors and other critical personnel from other countries.

Hyderabad-based Rayudu Vision Media Ltd. (RVML) has launched its own training institute, RACE Animation College. It offers training in vfx, 3D animation, 2D animation and advanced editing. © RVML Ltd.

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Balgam thinks the next five to 10 years will bring a trend similar to what has happened in North America in the past. The artist pool in India will start shifting from a purely studio staff basis to a mix of staff and freelance artists that move from project to project at various studios, she says. This should change the dynamics of our industry quite dramatically, and hopefully there will be more exchange of information and knowledge to help form a true community of artists.

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